Getting the top rank in Google is difficult or is it?

Everyone in the world wants to be No.1. Nobody likes to be No.2. Everyone makes effort, the best effort, to get to the top position. Some succeed, some do not. And this process continues.
Same is the case in internet marketing. Every business hires the best professionals to design and promote their website in such a manner that it beats its competitors. So, what is the secret behind this, or say, what is the formula for success? Here a few tips on how to rank high on Google:

1. Choose your keyword carefully. Analyze your site and make a list of top 25-30 keywords. Then target the keywords for the relevant pages. Target 5 keywords for each page. There is no need to have unique targeted keywords for each page. You can use a single keyword for many pages, but make sure to see that it is relevant.
2. Create Title for each page. Always start the Title with the primary keyword. Keep the Title within the limit of 60-80 characters.
3. Create a catchy description. Make use of the top keywords and domain name in the description. The limit is 160-200 characters.
4. Go for keyword popularity. Do directory submissions, bookmarking, article submissions, link building, etc.

All the above steps will help to rank in Google at a high position. The quantity and quality of links will help you get listing on the first page. But, that’s not enough. We’re never satisfied, not when someone is ahead of us. If your target is to get on the first page, you can follow normal technique. But, if you’re targeting top position, it becomes a different ball game. So, what else is required to get on the top? The answer is simple: “Nothing”.  You need to follow same techniques of internet marketing, but with a different approach. Here are the steps:

1. Select top keywords and the relevant landing pages.
2. Don’t do submissions blindly. Do 20-25 directory submissions for each keyword and a total of 100 submissions per day. Make sure to submit the relevant category.
3. Before submissions, do check that the directory is in cache or not. If it’s not in cache, it’s useless.
4. Submit in the category which is relevant, may be not too relevant, but has a high page rank. Like, if your site is related to business consultancy, you can submit in the business category itself. No need to go into deeper category.
5. Apply similar technique for bookmarking. You can use two keywords in the title.
6. For articles, use two links in the body and two links in the author resource. But use only two keywords in total. Means, target same keyword for different pages. Like, use Business Consultant and target the home page in the body and an inner in the resource.
7. Increase the keyword popularity by posting in forums and twitter,i.e., social media optimization.
8. Ping the site to search engines using pingler.com and addme.com.
9. Build links only for those keywords that have high competition.
10. Create a blog for your site and post contents at a space of 5-7 days. Make use of the top keywords in the body and invite comments. You can even make comment yourself through a different ID and using a different, yet relevant keyword.

Try these steps, you’ll get quick results. But, keep one thing in mind, don’t overdo anything. Just do that much which will improve back link of your site up to about 100 per day.

If you need any more tips, you can write in to me at skumar.manish@aol.in.